"The Bunny" is the most recent name for Phish's own on-site festival radio station. It was broadcast from Superball IX (Thursday at 3pm until Monday at 8am) on WCRE (AM 1400) Watkins Glen, on Sirius FM, online via livephish.com, and over the LivePhish station on TuneIn Radio, via the TuneIn Radio app (for iPhone, Blackberry, and Android), and with TuneIn-connected devices made by Logitech, Sonos, Vizio, and others. (Note: Sirius offers a one-week free trial, as well as a free iPhone app.) Coincident with the festival, The Bunny also debuted its website, Twitter stream, and Facebook page. (BTW, the site for Superball IX, Watkins Glen International, as a long history of pirate festival radio.)
Phish's radio station was first nicknamed/branded as "The Bunny" for IT, a billing also used for the Coventry Festival and Festival 8. (For Festival 8, the station was broadcast via Sirius/XM Radio and on the "hijacked" radio station "Jack FM" - 95.9 in Palm Springs, not 93.9 in Culver City - and streamed on that station's webpage, as well as livephish.com.) But The Bunny was only 64kbps for Festival8, and up to 128kbps for Superball IX (though phone connections, such as the Sirius app over 3G, got a much lower bitrate).
For at least one previous festival, the festival radio station was billed as "The Badger". For the Clifford Ball, it was "Ball Radio", with the tagline "All ball, all the time." For recent festivals, it has been called "The Bunny".
The DJs have include Tad Cautious and, for Superball IX, DJ Rickshaw. Most recent incarnations have included at least one exhibition of official band archivist Kevin Shapiro's "From the Archives" shows. Another common element has been cowbell mashups.
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